Scott M. Wright receives YMCA 2004 Chairman's Award
Greater Manchester Family YMCA recognizes outstanding voluntary service

Nashua , NH – Scott M. Wright, Chief Creative Officer at ActiveEdge was awarded the 2004 Greater Manchester Family YMCA’s Chairman’s Award. The Award was presented in Manchester at the Puritan Backroom as part of the YMCA’s annual meeting. It was presented by YMCA Chairwoman of the Board, Joan Bennett of The Write Connection in recognition of Scott’s outstanding and ongoing service to the organization.

“Even before I had a family of my own, I recognized the value that the YMCA brought local families and communities” said Wright. “What they do for kids in the community is a hidden gem, and I wanted to part of an organization that fosters a strong sense family values”.

Scott’s volunteer contribution to the YMCA spans over ten years of continuous service where he has contributed his time, creative skill, and marketing expertise to support the continued success of the YMCA. In addition to past positions, he currently sits on both the marketing and the capital campaign committees. For the past eight years, he has also served as an active participant in the annual ‘Reach out for Youth’ campaign that raises funds to provide services to the YMCA members and their families. His efforts helped the campaign steadily grow to nearly $300,000 in donations in 2004, a significant increase over prior years. He also serves on the 150 th year anniversary celebration committee to drive sponsorships and contributed his agency level creative and marketing expertise to the year long commemoration.

In 2004, Scott crafted the first ever marketing plan for the 150 year old Manchester YMCA with the objective of increasing revenue and turning around two years of flat membership growth. The goals of the 2004/2005 multi-media plan were not only to increase new memberships and renewals, but bring further awareness of the YMCA mission to the community. Working in cooperation with YMCA staffers, Scott’s guidance of the plans’ execution has resulted in a 15% increase in memberships to date.